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	<title>Be the Meme - Burt&#039;s blog &#187; update</title>
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	<description>Making creative advertising happen</description>
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		<title>Rich update: FAQ, product tour, test your ad, welcome page etc.</title>
		<link>http://blog.burtcorp.com/2010/01/20/rich-update-faq-product-tour-test-your-ad-welcome-page-etc/</link>
		<comments>http://blog.burtcorp.com/2010/01/20/rich-update-faq-product-tour-test-your-ad-welcome-page-etc/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 08:17:11 +0000</pubDate>
		<dc:creator>gustav</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[rich]]></category>
		<category><![CDATA[update]]></category>

		<guid isPermaLink="false">http://blog.burtcorp.com/?p=926</guid>
		<description><![CDATA[The last couple of weeks have been a fantastic ride for all of us at Burt. Since &#60;releasing Rich for Free&#62; in mid december, we&#8217;ve had over a thousand requests for an account and we&#8217;re letting on more and more users every week. If you haven&#8217;t signed up for an invite &#8211; &#60;do it now&#62;!
We&#8217;re [...]]]></description>
			<content:encoded><![CDATA[<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">The last couple of weeks have been a fantastic ride for all of us at Burt. Since &lt;releasing Rich for Free&gt; in mid december, we&#8217;ve had over a thousand requests for an account and we&#8217;re letting on more and more users every week. If you haven&#8217;t signed up for an invite &#8211; &lt;do it now&gt;!</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">We&#8217;re working on a major update that will be released in a couple of weeks, but yesterday we deployed a couple of tweaks that should make the whole experience of getting started a lot easier:</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Product tour and welcome page</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">One thing we&#8217;ve seen is that the person creating the account knows alot about Rich and how it works, but when invited colleagues still want a quick overview after signing up. We therefore created a 30 second product tour that you can take right after logging in.</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">&lt;shot of welcome page&gt;</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Welcome dashboard</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">&lt;shot of product tour&gt;</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Product tour</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Test your ad</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">To make sure you&#8217;ve installed Rich ok, we&#8217;ve created a testing environment where you can upload or insert a link your ad, and test if Rich is implemented according to plan.</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">&lt;shot of test your ad&gt;</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Updated help page and FAQ</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">We&#8217;ve also updated the help section and added an FAQ. You can check both out &lt;here&gt;.</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">Improved fraud detection</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">We&#8217;ve already seen our first attempts at impression fraud, and in accordance to IAB recommendations we&#8217;ve added filters to identify those, making sure that metrics are fair and square. If you see any suspicious activity, please e-mail support@burtcorp.com and we&#8217;ll take a look at it right away.</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">All this and tens of other tweaks are already deployed and you should see the results the next time you log in to your account. Thanks everyone for making the first month of Rich for Free a great one.</div>
<div id="_mcePaste" style="position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow-x: hidden; overflow-y: hidden;">We&#8217;ll be back soon with more!</div>
<p>The last couple of weeks have been a fantastic ride for all of us at Burt. Since <a href="http://blog.burtcorp.com/2009/12/14/gold-rush-to-get-rich/" target="_blank">releasing Rich for Free</a> in mid december, we&#8217;ve had over a thousand requests for an account and we&#8217;re letting on more and more users every week. If you haven&#8217;t signed up for an invite &#8211; <a href="http://www.richmetrics.com" target="_blank">do it now</a>!</p>
<p>We&#8217;re working on a major update that will be released in a couple of weeks, but yesterday we deployed a couple of tweaks that should make the whole experience of getting started a lot easier:</p>
<h3>Product tour and welcome page<br />
<span style="font-weight: normal; font-size: 13px; ">One thing we&#8217;ve seen is that the person creating the account knows alot about Rich and how it works, but when invited colleagues still want a quick overview after signing up. We therefore created a 30 second product tour that you can take right after logging in.</span></h3>
<p><img class="aligncenter size-full wp-image-933" title="rich-producttour" src="/wp-content/uploads/2010/01/rich-producttour.jpg" alt="rich-producttour" width="600" height="456" /></p>
<p><em>Product tour</em></p>
<p><em><span style="font-style: normal;"><img class="aligncenter size-full wp-image-932" style="display: block; margin-left: auto; margin-right: auto; border: 0px initial initial;" title="rich-welcomepage" src="/wp-content/uploads/2010/01/rich-welcomepage.jpg" alt="rich-welcomepage" width="600" height="456" /></span></em></p>
<p><em><em>Welcome dashboard</em></em></p>
<p><em> </em></p>
<h3>Test your ad<br />
<span style="font-weight: normal; font-size: 13px; ">To make sure you&#8217;ve installed Rich ok, we&#8217;ve created a testing environment where you can upload or insert a link your ad, and test if Rich is implemented according to plan.</span></h3>
<p><img class="aligncenter size-full wp-image-934" title="testyourad" src="/wp-content/uploads/2010/01/testyourad.jpg" alt="testyourad" width="600" height="456" /></p>
<h3>Updated help page and FAQ<br />
<span style="font-weight: normal; font-size: 13px; ">We&#8217;ve also updated the help section and added an FAQ. You can check both out <a href="http://support.richmetrics.com" target="_blank">here</a>.</span></h3>
<h3>Fraud detection<br />
<span style="font-weight: normal; font-size: 13px; ">We&#8217;ve already seen our first attempts at impression fraud, and in accordance to IAB recommendations we&#8217;ve added filters to identify those, making sure that metrics are fair and square. If you see any suspicious activity, please e-mail <a href="mailto:support@burtcorp.com" target="_blank">support@burtcorp.com</a> and we&#8217;ll take a look at it right away.</span></h3>
<p>All this and tens of other tweaks are already deployed and you&#8217;ll see plenty of more updates in the weeks to come.</p>
<p>Thanks everyone for making the first month of <a href="http://www.richmetrics.com" target="_blank">Rich for Free</a> a great one!</p>
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