May 2012
7 posts
5 tags
Agile Web Development with NoDB
When we started building version 2 of Rich (our site and campaign reporting app), one of our main goals was to make developing new features for it very agile.
The first version of Rich, which has been in production since late summer 2009 started off as a classic Rails app running MySQL and rendering views using ERB. It was fine for the first year, but as Burt grew immensely during 2010 so did the...
6 tags
Writing RESTful Web Services Using Node.js in...
A week ago I attended jsDay, an international JavaScript conference in Verona, Italy. Hats off to the very well-organized event - maybe not so strange since the organizers have been hosting a yearly php-conference for almost 10 years. There was also no lack of very interesting people - met quite a few! [[MORE]]
Having to constantly choose between the three tracks was quite painful since there...
7 tags
ExchangeWire: Carl Nelvig, VP R&D, Burt - Media...
A follow-up to the previous post on the complexity of media and creative parameters in display advertising has been published at the ExchangeWire website today. It is a highly relevant topic if we wish to raise the value of display advertising in order to monetize it better and make it deliver better results for branding purposes. We strongly beleive that the future of display advertising is...
6 tags
First Class Citizen Methods in Ruby
JavaScript and alike are very proud about their first class citizen methods/functions - but what are they? Does Ruby have them? If so, in what form? These are a few of the questions I will try to answer in this post.
If you ever traverse through some Rails projects you will most likely come across the use of Module#alias_method_chain. It basically places a function as a proxy in between the...
7 tags
ExchangeWire: Carl Nelvig, VP R&D, Burt - The Da...
Following up an interview with Gustav, another fellow Burtling is being featured at the ExchangeWire. This time it is Carl Nelvig, VP R&D, sharing his thoughts on the essential and unavoidable problem of display advertising: the (in)compatibility of creativeness and media.
[[MORE]]First and foremost highlighting the importance of distinguishing the two, if we want to move away from only...
6 tags
Jakob Goes Verona Style!
This time a fellow Burtling is traveling down to Verona to pass on some awesome engineering knowledge! jsDay — a conference fully dedicated to JavaScript will take place next week in Verona, Italy. It’s described as “the most needed conference”, since JavaScript is the most used programming language on Earth.
[[MORE]]Since much of what the coders write here at Burt is...
7 tags
ExchangeWire: Gustav Von Sydow, CEO & Co-Founder,...
Exchange Wire, leading online publication that tracks data driven display in online advertising, media buying trends and the advertising technology industry in Europe and Asia Pacific will be holding a premiering ATS Stockholm event at the end of this month.
Gustav von Sydow will be one of the speakers at this very first Nordic all day event on data-driven advertising.
[[MORE]]As part of it...
